PORTFOLIO: FASHION DESIGN – ACTIVEWEAR

MINIMALISM ORIGAMI

For this women’s activewear collection, there was a mixture of influences; the aesthetic of minimalism, origami, Japanese architecture, and cubism in neutrals, with a splash of lively blue. The goal was sophisticated activewear with a structured twist. Devised with ease and comfort in mind, while complimenting the curvy figure. This activewear is for the fashionable runner. 

CONCEPT

DESIGNS

TEXTILES

CUSTOMER TARGET MARKET

TECH PACK

PROCESS