MINIMALISM ORIGAMI
For this women’s activewear collection, there was a mixture of influences; the aesthetic of minimalism, origami, Japanese architecture, and cubism in neutrals, with a splash of lively blue. The goal was sophisticated activewear with a structured twist. Devised with ease and comfort in mind, while complimenting the curvy figure. This activewear is for the fashionable runner.
CONCEPT
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear1.jpeg)
DESIGNS
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear2.jpeg)
TEXTILES
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear3-scaled.jpeg)
CUSTOMER TARGET MARKET
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear4.jpeg)
TECH PACK
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear5.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear6.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear7.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear8.jpeg)
PROCESS
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear9.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear10.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear11.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear12.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear13.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear14.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear15.jpeg)
![](https://nadinemakboulblog.com/wp-content/uploads/2024/08/activewear16.jpeg)